In art school, if your concept is lacking, a common suggestion is to alter the size of your physical deliverable. Are you making a book? Make it so small no one can read it or thumb it’s pages. That’s arty. Are you making a sculpture of an egg? Make is so big it could hatch 4 full size Chevy trucks. Those are the things that Fine Art Grad Students are made of.

Another example is here, at BigAssMessage.com. When the internet seems to be getting slicker and sleeker with each passing minute and ads more streamlines and “subconscious” BigAssMessage goes the other route and let’s you create large, eye popping messages in a very small, old-web set of variations.

I do not recommend the “magic” setting unless you’ve taken your epileptic medication with breakfast. Check out our big ass message: http://bigassmessage.com/f1aed